Rectify is Live!


Rectify, a new novella in the Reborn series, is now live!

Find it on Amazon, Barnes & Noble, Smashwords, and more!

Add it on Goodreads.

Synopsis:

Love ’em and leave ’em. That’s always been Apate’s motto. The Olympian goddess of trickery doesn’t have time for entanglements, romantic or otherwise. And she sure as hell doesn’t have time for regret.

But when Thurston University student Siobhan Elliot goes missing and the human cops start sniffing around, Apate’s dubious past catches up with her. Now it’s only a matter of time until Jimmy, her latest conquest—who also happens to be Siobhan’s ex—finds out it’s her fault. To cover her tracks, Apate pays a visit to the Elliots, using her powers of illusion to pose as their daughter and convince them everything’s fine. Lying is easy. Confronting the consequences of her actions, however, will prove to be much harder than Apate expected.

To find her redemption, Apate knows it’s time to come clean. But the truth could cost her the only love she’s ever known.

‘Tis the Season…October Freebies


In the…spirit of Halloween, I’m running two promotions on Amazon over the next two weeks.

Today and tomorrow (October 18-19), my novella Revenge is free for all Kindle users. One of its reviewers said it has a Halloween-ish vibe, so it’s a perfect quick read for this time of the year. You can download it here. And, although it takes place in the Reborn world, it can be read as a stand-alone.

Then next week, Reclaim (Reborn #3) is free for Kindle from October 24-25, down from its regular price of $2.99. You can purchase it here.

If you know anything about me, you know I love October and I LOVE Halloween and costumes and scary everything and just everything about it. So I’m glad to be able to share these two paranormal-themed stories with you to celebrate.

Happy Halloween, and happy reading!

 

July Updates and Promotions


So I realized I haven’t written an update post (or any sort of post) since April. Woops. My bad. 😉

One of my goals this summer is to give this site an overhaul, or possibly make a new site and transfer everything over. Although I have a soft spot for this blog because it’s my baby, haha, and where I started my self-publishing journey, I’d like something that looks more professional, and with more of a focus on my books rather than blogging. I will still, of course, blog from time to time, but I don’t really have the time anymore to blog as often as I used to. (Although, to be fair, I’m not sure I ever really had the time…I was just procrastinating from my dissertation, bahaha…..)

But, until then, this will still be the go-to place for writing and book updates. Speaking of which, I have a little summer promotion going on I’d like to plug.

I’ve enrolled all of the installments in the Reborn series (thus far) into Smashwords Summer/Winter Sale promotion (because it’s summer in the Northern Hemisphere and winter in the Southern Hemisphere), which runs through July 31, 2017. Sign up for Smashwords (it’s free!) to check out a lot of great e-books at reduced prices.

Reborn, Relapse, and Reclaim are all 50% off (coupon code: SSW50). The novella Revenge is free (coupon code: SW100).

The codes will only work on Smashwords, but it’s easy and free to sign up!

Happy July, and happy reading!

~S.L.~

Adventures in Marketing


Long time, no post. Didja miss me?

The only “real” update I have is that I am giving away two signed paperback copies of Reclaim on Goodreads! The giveaway is open through April 27th (U.S. residents only) and you can access it here.

This post will serve as my monthly check-in for April, but since I don’t have any earth shattering updates, I’ve decided to do a post about my recent “adventures” in marketing. And by adventures, I really mean me trying different marketing platforms to see what works.

So what works? The truth is, I don’t know yet, haha. 😉 I am still learning and exploring what options are out there. And I’ve only recently started toying with Amazon and Goodreads’ marketing tools. I know it will take more than a few months trial and error to see what really works, to figure out what I think works best. So this is more of a post that–if you haven’t played around with any of these tools yet or simply don’t know what’s out there–will hopefully give you somewhere to start. And, if you come across this post with experiences of your own you’d like to share, feel free to comment down below! 🙂

Facebook

I’ll be honest with you: Although I loved Facebook when I was first starting out as an indie author, it’s slowly becoming one of my least favorite platforms.

Don’t get me wrong. I still like it for certain things. I still value it as a go-to spot to connect with friends and readers, to post links to interesting, book-related articles or to my own blog posts. But, ever since Facebook has started pushing its own advertising platform (and, as a result, decreasing the number of followers who see your posts unless you pay up), it’s become less of a fun thing to do.

And, believe me, I get it. I totally get that if you’re going to have your author page or whatever on Facebook, and you’re advertising a product (in this case, my books), that Facebook would like some compensation for that. The only thing is, I’m not super convinced (yet) that paying Facebook to advertise your books leads to tangible results (i.e., book sales). In my experience so far, it doesn’t, and–compared to the other options I’m going to talk about next–it isn’t cost effective, or any kind of effective. And at the risk of getting banned from Facebook forever (would they do that? lol!), I started to feel like the money I was paying to advertise on there would have been better spent getting flushed down the toilet.

Not that advertising on it is completely useless. What you’re really paying for is extending your reach on Facebook, so if you advertise the page itself you will see some new page likes trickle in, or if you boost a post you will see more likes on said post than you would have had you not shelled out $20. But as for any of those people buying your book…I am still skeptical. Maybe if you run it constantly enough and people see it all the time they might finally get curious and buy it or something. However, I’m not convinced enough of this yet to use Facebook for constant advertising, unless maybe it’s around the time of a book release.

Also, just as a heads up, you have to be careful how you lay out your advertisement on Facebook because it gets angry when there are too many words haha. Only a certain percentage of it can be text. As a result, you will likely get a warning message when you prepare an advertise for your book that includes the book cover. Usually it’s okay because book covers are one of the exceptions to this rule (Facebook will still approve the ad), but it’s something to be aware of. I think it’s kind of dumb, though. A LOT of authors are trying to promote their books via Facebook, and including the book cover is an important part of that.

Amazon

Although I will have to experiment more with Amazon’s, for me it’s definitely a more appealing option than Facebook. For one thing, on Amazon (and Goodreads, as you’ll find out next), you only get charged if someone actually clicks on your ad. So, even if they don’t end up buying it, at least they have to physically do something for you to get charged, and it feels a little less like flushing money down the toilet, haha.

Amazon Marketing Services offers two campaign types, sponsored products or product display ads. So far, I have only tried the former. You include a catchy tagline for the advertisement, and you select the start and end dates for the campaign, as well as the maximum amount you are willing to spend per day. So, for example, I ran a sponsored products ad for Reborn for about a month with a daily cap at $5 per day. (Sounds like a lot, right? Because over a month, if you actually reach that threshold every day, you could end up spending $150. But more about that in a second.)

You also choose what keywords may lead to your product getting display (for my book, I chose keywords like “paranormal romance” and “urban fantasy”). Amazon will have suggestions for you based on past searches that have brought people to your book. You can pick as many keywords as you like. You also choose a bid for each click…so, for instance, I could pick “paranormal romance” and bid $0.10, so I will get charged that amount if someone using those keywords happens upon my ad AND clicks on it. I would reach my daily threshold of $5 if 50 people clicked on my ad at $0.10/click.

Next time, I will probably up the bid (I think $0.25 or $0.50 are the usual suggestions). I *think* the bid has something to do with how often your ad is shown (that’s how it works over on Goodreads, at least).

The ad for Reborn, as described above, made about 49,500 impressions in the month it was running. It got 79 clicks, and I made two sales. I mean, now that I’ve put all that out there for you, it doesn’t sound super great (ha, ha), but in that month I only spend $12.70 on this, because not everyone who sees your ad will actually click on it. You may not end up spending anywhere near your daily max every single day of the ad.

That being said, I wouldn’t recommend picking a daily max you couldn’t actually afford if you did end up paying that much. I’m obviously still experimenting with this, and maybe if I said I was willing to spend $100 per day on advertising I would get better results, but that is not happening any time soon. Although I think people should be willing to invest both time and some money into their dream, I’m not recommending you splurge your life savings on it. (Please don’t do that.) This is the cheapskate’s guide to marketing your e-book.

Goodreads

By the way, I should probably have put in this disclaimer much earlier, but I do not work for or represent any of these companies. I am just hoping this post can serve as a source of helpful information that’s all in one place and giving my honest opinion about each of them.

Like the others, Goodreads’ usefulness remains to be seen, but so far it might be my favorite. It’s true that it will likely be a challenge to get a click on an ad on Goodreads to turn into an actual book sale, but it also seems like I will be able to run my ads for a much longer time on there while spending the least amount of money. Which is what I’m always aiming for. Like I said. Cheap. Skate.

Seriously, though. You can create ONE Goodreads campaign, with one budget, and run MULTIPLE ads simultaneously. I have one campaign running right now with a budget of $25, and four ads (one for each book/novella in the Reborn series) running at the same time. I chose to just end the campaign (I started it March 22nd) when the $25 credit runs out. In the meantime, it just keeps on runnin’.

On Goodreads, you can also choose a daily maximum so you can cap how much you are willing to spend per day. I again chose a $5 daily cap and this time chose a $0.50 cost per click. You can choose which genders, countries, and genres you want Goodreads to display your ad(s) to. You also choose a tagline and other info you might want displayed (number of reviews, a link to the preview, etc.).

This campaign is currently running and is obviously still an experiment-in-progress. Since March 22 when it began, it’s been viewed 10,556 times. Only one person has clicked on one of the ads, so I’ve only spent $0.50 so far. I think what I like about it is that it will just keep running, I don’t have to do anything, and, like on Amazon, I don’t get charged unless someone who sees the ad makes a meaningful action (i.e., clicks on it). This is opposed to Facebook, who just gets your $25 either way, ahaha. (I’m sorry Mark Zuckerberg. Don’t take it personally.) Talk about paying for people to “like” you.

Addendum 4/17: So, I wasn’t exactly correct about how Goodreads’ ad campaigns worked…namely about how/when they charge you. I’ll fix it above later (when I have more time), but for now I’m adding this. It does charge you when it creates the ad, but only takes money off the credit when someone clicks on it. BUT…but…this still means that your original credit could still go a long way.

*****

It is too soon to tell what my feelings on all of this will be a few months from now, or a year from now. I will keep you posted. For now, I hope this has been an informative post for those of you who have yet to try any of these things out. I know there are other avenues out there I haven’t explored yet. So far, the results of these ad campaigns haven’t been crazy successful. I guess I’m also hoping there is some value in just seeing the ad (in addition to clicking on it) that may prove useful in the long run…that it will, in time, lead to an add on a Goodreads to-read list and, eventually, to a sale.

Only time will tell.

March Check-In


This is my official check-in for March!

My goal for 2017 is to do an update post once a month (or once every two months, if I don’t have many updates). I’ll usually post these more mid-month, but I’m doing it earlier this time because I have a promotion going on at Smashwords I want to announce. And I also promised some insight into future books, so that’s what the second part of this post is about.

Promotions:

All of the Reborn installments thus far are on sale for free over at Smashwords; just enter the code SFREE at checkout. If you don’t have a Smashwords account, no worries–it’s free to create an account. This is part of Smashwords’ Read an Ebook Week that runs through March 11.

The Grand Plan

So I’ve been keeping busy updating my book notes and planning out the rest of the series. I’m not really doing any regular writing yet, maybe a little here and there, because honestly I’m kind of burned out from finishing Reclaim. I need a break. I know the usual writers’ advice goes that you should write a little every day, but sometimes I just need to let my imagination wander, clear my mind to let inspiration strike. But that doesn’t mean I can’t tell you a bit about where the Reborn series is headed.

Even though thus far I’ve been a one project at a time kind of writer, I’m going to do my best to bounce back and forth between projects this time, so that I can publish things simultaneously, like I did with Revenge and Reclaim. Even though Revenge was just a novella and the latter was a full-length book, I liked being able to put them out close together. This time, I’ll aim to put out books 4 and 5 (which don’t have titles yet) around the same time, maybe a few months apart. This is mainly because book 5 goes back to mostly Siobhan’s story (and Carly’s a little bit)–and I’m sure you’re kind of wondering where I’m taking those plot threads–but book 4 focuses on Anna.

What this series sort of turned into is three separate (but related) stories–Siobhan, Carly, and Anna’s. The events in book 4 run parallel to Reclaim, but since Anna isn’t in the sorority it’s really a completely different story. I just couldn’t see any seamless way to incorporate her story into any other book, but it’s a story I want to tell. Plus, one of the big reveals of the series will happen in book 4.

The first three books are kinda dark, but not really, but I think the next book is going to go to a very dark place. Hopefully you guys will stick with it, lol. Siobhan’s story is in part a story of an inner battle between good and evil, and, although at the end of Relapse Siobhan is left giving in to her darker side, good will ultimately win out. Carly is a more resilient character and isn’t as easily swayed by darkness. Anna’s story, on the other hand, is going to be more of her transforming into a villain in the series (while also gaining a lot of power). Just to mentally prepare you early on, haha. I’m also reading up on some other mythology for book 4. The focus is still on the Greek gods, of course, but I think it’s cool how similar stories and concepts pop up in different cultures, even those separated by oceans (like La Iara, a figure in Brazilian mythology similar to the siren).

The working title for book 4 is Relinquish, although I might change it to something shorter, snappier.

On the other side of things, Siobhan and Carly have more in common than just belonging to the same sorority, which I’ll come back to in book 5. You’ll also get to find out who Carly’s dad is. 😉 This book will tie up most of the loose ends from the previous installments. (Depending on how things go, there will likely be a book 6, which I won’t get into yet. Who knows, I may just decide to tie up everything in the fifth book. Or maybe it will be a spin-off book/series or something like that. We’ll see…)

I also have at least one more standalone/companion novella planned (from Apate’s POV). At one point I had some thoughts for a prequel novella that would take place long, long ago and center on Eros and Psyche, so maybe I’ll revisit that at some point.

So, in summary: There will be more things coming, at some point! And they will be good things you will hopefully like. 😉

Reclaim Release Day!


If you’re seeing this, I hope you’re having a fabulous Valentine’s Day. Be sure to treat yourself to some chocolate and, pretty soon, some paranormal romance and adventure. Because, in mere hours, Reclaim (Reborn Book 3) goes live!

reclaimcoverThe paperback version is already available on Amazon. At the end of this post is a list of links to download Reclaim for Kindle, Nook, and some of the other major e-book retailers. Right now, you can pre-order it for $0.99, or check back tomorrow when it goes live.

And, if you’re new to the Reborn series, I’ve made each installment (three books + a novella) $0.99 each for the month of February! You can find the first book, Reborn, for Kindle here. The Reborn series is available through all major e-book retailers, but if you have questions about availability or formats offered, feel free to ask in the comments. 🙂

(And don’t worry; there’s more to come in the series. Stay tuned…..)

When you read Reclaim (or any of my books) and find yourself with a free minute or two, revenge_sl_stacy_cover_fullI’d appreciate it if you left a rating and/or review on Goodreads or Amazon (or wherever you purchased it from). (Seriously, even if it’s a one star review. Even if you HATED it, haha. All opinions matter.) Reviews really help all authors, but maybe particularly indie authors. Or take a moment to tell a friend about the Reborn series! Word of mouth is still one of the most (if not the most) important ways to get the word out about a book. So if you enjoyed it, recommend it to your book loving/paranormal romance loving friends out there! 😉

I’d also love to hear your thoughts personally. You can contact me through the aptly named “Contact Me” tab on this blog, by messaging me on my Facebook page, on twitter (@sstacy06), or email urge2write@gmail.com.

*****

Some Links

Download Reclaim on Kindle, Nook, Apple, Smashwords and Kobo.

Reclaim on Goodreads

Inspiration for Reclaim


When I first conceived the Reborn series, it was just supposed to be a trilogy, and it was just supposed to be about Siobhan and Jasper.

But as I was writing Relapse, I realized other characters in this world had their own, complex stories to tell. One of those characters is, of course, Carly. I’ll address my plans for the rest of the series in a future post, but today I’d like to share with you some of the things that inspired the third installment Reclaim, which releases February 15 (and is available for pre-order now!).

Reclaim initially came out of me psychoanalyzing my own book (Relapse), lol. I try not to censor what comes out of my head when I write (I don’t take something out else unless I truly hate it, it doesn’t make sense, or it ends up really not working). Although I make rough outlines for my books, the characters tend to take the story where they want it to go, and who am I to force them to go another way. (This probably won’t make any sense to you unless you are also a writer, haha.)

That being said…I didn’t like where I had left Carly at the end of that book. (Also, if you haven’t read the first two books yet, this is your obligatory spoiler alert.)

spoilers

Damseling

If you recall, Carly’s plot thread in Relapse ended with her realizing there was literally no way she (and Dolos) could get out of Pandora without help. Up until that point, Carly had been more proactive thinking about ways to get out, but eventually she had to accept that it wasn’t going to happen. They had to wait to be rescued.

Then, things got even worse for Carly. She’s part Olympian, but also part human, and so was weakening at a much faster rate than Dolos. She was dying, but Dolos used his ability to create illusions to distract her, and to lessen her pain. I don’t regret writing it that way because I wanted to show that, despite the act he showed to the world, Dolos was, deep down, a good guy, and he cared about Carly, a lot. I like writing those “awwwwww” moments that also kind of make you want to cry and give you lots of feels. (As a romance reader and writer, I enjoy those moments where you realize just how much the hero loves the heroine, and the lengths he’ll go to protect her. But thinking about it a little more deeply, this can sometimes be at the expense of the female character’s autonomy.)

As you know, at the end of Relapse, Siobhan did come to their rescue, and Carly was freed. Woot! Hooray!

Sure, Carly had a moment of weakness, and needed the help of a friend, but I didn’t want to keep her in that position. So I decided to center the next installment around her and how she would…ahem…reclaim her power.

Although I keep the details vague, you also get the sense in Carly’s part of Relapse that, as a child, she was the victim of abuse at the hands of her stepfather. In Reclaim, Carly gets an opportunity to confront this dark period in her life and some of the ways it’s still affecting her. And, just like Siobhan seems to have some pretty unique halfling abilities, Carly taps into a unique power of her own.

Let the Games Begin!

One thing you may remember about Dolos from Relapse is he likes playing games. (Whether he likes playing fairly is another story…) Games are also a theme in Reclaim.

By the way, Dolos’s alter ego is inspired by a combination of Jareth from Labyrinth and Julian from L.J. Smith’s The Forbidden Game trilogy (who probably also has a bit of Jareth in him). There’s enough of a twist on it that my book isn’t TFG fanfiction, but I’d be remiss if I didn’t acknowledge Smith’s influence on my writing. As you’ll see, the opening quote in Reclaim is from the first TFG book, The Hunter: “Sometimes you can’t return good for evil; sometimes evil simply has to be stopped.”

A year ago, when I was first planning out this book and thinking about this theme of games, I remember looking up game theory on Wikipedia. Which took me to a page on pursuit-evasion games, like the princess and monster game. This got me further thinking about portrayals of girls and women in video games, TV shows, movies…basically any form of media…although it is getting better, and at least people are acknowledging and talking about it. So Reclaim became a story about “princess” Carly, battling her own monsters–literal and figurative–and, ultimately, owning her own power.

It’s also just a fun book with some sexy scenes, some fight scenes, and lots of witty banter. 😉

Reclaim releases February 15, 2017.

reclaimcover

Pre-Order for Reclaim


So, I know the Lady Gaga concert is tonight (oh wait, or maybe it’s the Super Bowl, or something), but I wanted to let you all know that you can now pre-order Reclaim (Reborn Series Book 3)! It’s available through Kindle, Smashwords, Nook, and many other platforms. Pre-order it now, and it will be delivered to your e-reader on February 15, 2017.

Revenge, a Reborn series novella that takes place between books 2 and 3, is also available for purchase! (To be honest, you don’t have to read it to understand what’s going on in Reclaim, although there is a neat tie-in between the two installments.)

The paperback version of Reclaim will also be available on February 15.

*****

reclaimcoverCarly just lost the last week of her life trapped in Pandora, the space between universes. Most of it was spent navigating an illusion created by her only companion, Dolos, the god of trickery. Even so, the time Carly spent there changed her. She fell in love. She’s more fearless and more determined than ever to leave the darkest parts of her past behind. And she’s learned that, sometimes, family is the one you make for yourself, like the one she’s found at Gamma Lambda Phi.

But a lot can happen in one week, and Carly returns to a sorority in jeopardy. A curse has been placed on her sisters, and it’s up to her to break it. With the Gammas out of commission, Eric’s halfling army is plotting something big, and Carly and her sisters are the only ones who can stop them. To make matters worse, Dolos is working for the bad guys and up to his old tricks.

Time is running out, but the antidote for the curse is proving impossible to find. To save her sisters and stop Eric’s army, Carly has some tough choices to make. But will she choose duty and sisterhood, or the kind of passion that comes around only once in a lifetime?

Revenge is Up!


Well, I knocked at least one thing off of my to do list: Revenge is now available for $0.99 for Kindle and on Smashwords! Right now it’s in pending review limbo land for premium status on Smashwords, but once it’s approved there it will become available through Apple, Kobo, and the other e-book distributors.

I’m also running a giveaway on my Facebook page and here through 11:59 pm tonight (Sunday). If you’d like a free review copy of Revenge, either message my Facebook page (because I don’t think Facebook will let me contact individual people through the page) or email urge2write@gmail.com. If you’ve read Revenge (even the previous version that was up on this blog) and have a moment or two, I’d appreciate an honest review. You can leave it on Amazon or Goodreads.

Besides the novella, Revenge also contains a previously unreleased excerpt about Anna and Eric and a sneak peek of Reclaim.

Check out the cover art (by the awesome H.N. Sieverding) and synopsis below!

*****

revenge_sl_stacy_cover_fullSynopsis:

Genie Cho was ambitious, a dedicated student, and–as president of her sorority, Alpha Rho–a promising leader. Until she made some new, otherworldly–and dangerous–friends. They opened her up to a world of magic, a world where everyone had special powers. They promised her eternal life. But something went wrong, and Genie wound up dead.

Her untimely death has shaken all of her sorority sisters, but hits Rebecca Grey especially hard. Ever since her roommate’s passing, Rebecca’s sleepless nights have been filled with nightmares. Rebecca even thinks she hears Genie’s voice sometimes, calling out for help. Although some of her sisters remain skeptical, Rebecca is convinced that Genie’s ghost is still out there somewhere and needs their help to move on.

Join Rebecca and the Alpha Rhos on their journey to lay Genie’s spirit to rest, a quest that takes them beyond the safety and comfort of their sorority house to the gates of the Underworld.

Updates and GoFundMe Campaign


reclaimcoverA quick update post for your Wednesday afternoon.

Last night in a burst of inspiration likely brought on by sleep deprivation, I felt compelled to create a GoFundMe campaign for Reclaim. This is the first time I’m trying any sort of fundraising for my books, so we’ll see how it goes, especially since I’m feeling really reluctant to advertise it. Click here to contribute.

More details are available at the link above, but I decided to do this to raise some money for marketing/promotional materials. My goal is to raise $500 by the end of autumn. This will enable me to try additional marketing avenues as well as pay for book trailers and covers for upcoming books. Turns out, this is hard to do on a postdoc salary and book royalties. 😉

This is definitely not a I-won’t-publish-Reclaim-unless-I-raise-enough-money sort of deal. Reclaim (and subsequent books) will get published either way. This is just a request for a little bit of help. Donate $1 (or two, or more) to help me spread the word about the Reborn series and grow its readership!